FMCG & Consumer Goods

FMCG and consumer goods manufacturers need verified sustainability credentials, supply chain transparency and Digital Product Passports — before their competitors have them

Consumer goods manufacturers face a convergence of regulatory pressure and commercial risk. Green claims legislation, Digital Product Passport mandates, EPR obligations and anti-counterfeiting requirements are arriving simultaneously across EU markets. Eco Wise Product Lifecycle Services provide the infrastructure to meet them all — from a single platform.

What FMCG manufacturers are dealing with

• Litigation risk under the EU Green Claims Directive — unsubstantiated eco-claims on packaging or in marketing expose brands to regulatory action and reputational damage
• EU PPWR (Packaging and Packaging Waste Regulation) — mandatory recycled content, recyclability and reuse data requirements coming into force from 2030, with preparation obligations now
• EU ECGTD (Ecodesign for Consumer Electronics) — product efficiency, repairability and durability data required for market access
• Revenue loss from counterfeit goods — without serialised product authentication, grey market and counterfeit products erode margin and brand trust
• Consumer demand for verified transparency — eco-credentials on pack must be substantiated or removed under incoming legislation
• Supply chain visibility gaps — global sourcing makes it difficult to demonstrate responsible sourcing to buyers, retailers and enforcement authorities

Why act now

1. EU Green Claims Directive enters force 2026 — all environmental marketing claims must be third-party verified or withdrawn
2. EU PPWR recycled content and recyclability labelling requirements begin phasing in from 2030 — DPP data structures must be in place ahead of time
3. EPREL registration is mandatory — electronics and appliances must be registered with verified energy performance data before market access is granted
4. Major EU retailers are already requiring Digital Product Passport readiness as a supplier qualification criterion

What Eco Wise delivers for FMCG and consumer goods manufacturers

Electronics & home appliances

• Product model DPPs — energy performance, repairability index, spare parts availability and compliance declarations structured for EPREL and EU registry
• Automated item-level DPP generation — API integration from manufacturing site creates a DPP for every unit produced, at scale
• User satisfaction and product feedback integration — surveys and Q&As attached to product records via QR scan
• EPREL-linked DPP data templates — structured to meet European Product Registry requirements exactly

Detergents & cleaning products

• EU Detergents and Surfactants Regulation compliance — ingredient data, safety data and environmental impact structured for DPP
• DPP sample creation — ready-to-use templates for association members and individual brands
• Legal text translation into DPP data requirements — regulatory language converted into practical data fields
• Green claims substantiation — evidence pack aligned to the Green Claims Directive

Packaging (PPWR)

1. Packaging DPP data structuring — recycled content, recyclability rate and reuse instructions formatted for PPWR compliance
2. Carbon footprint and LCA for packaging — lifecycle environmental data per packaging unit
3. EPR registration tracking — obligations and deadlines by EU member state for packaging take-back schemes

Customer References

Companies working with Eco Wise on consumer goods compliance

Gorenje d.o.o — Slovenia (Consumer Electronics)

A major European home appliance manufacturer headquartered in Slovenia, focused on energy-efficient, smart electronic design and circular manufacturing.

• PLS services
• 50+ product model DPPs across tumble dryer range
• Automated item-level DPP generation for 3,000 units from manufacturing site via API integration
• EPREL-linked DPP data templates
• Product, sales and compliance data integration
• User satisfaction surveys attached to product DPPs

Detergents Europe — Belgium (Industry Association)

The official voice of the European cleaning and hygiene products industry in Brussels, advocating for safe, sustainable and science-based solutions across EU markets.

1. PLS services
2. Analysis of the EU Detergents and Surfactants Regulation data requirements
3. Legal text translation into practical DPP data fields
4. DPP sample creation for use by industry association members